
Manav Agency
COMMERCIAL | MADHYA PRADESH
Scope : Interiors + Facade (Consultancy)
Area : 7500 sqft
Status : Completed in 2023
Design Team : Ayush Jagnani, Nitika Bajaj, Utsav Agrawal
Budget : Basic

In the heart of the city stands a bold, contemporary structure that redefines the conventions of commercial interior design. This project seamlessly merges two distinct industries—pharmaceuticals and confectionery—within a single, vertically stacked footprint. The primary challenge was to meet strict regulatory and operational needs for pharmaceutical facilities with a lively retail experience to appeal to the younger, confectionery-loving crowd.


The building’s exterior is a symmetrical vertical elevation with tall, vertical windows with sleek geometric lines, expressing order and rhythm. The lower levels are designated for Manav Agency, the pharmaceutical division while the upper floors welcome customers to Amul Essence Mart, a dynamic retail destination for baking essentials and gourmet goods.


The pharmaceutical section on the lower level is a model of utilitarian grace. A space promoting swift operations and strict hygiene is created via the use of tiled floors, open-plan workstations, including frosted glass cabins and acoustic privacy panels, and an intelligent use of modular furniture. Subtle pops of green in blinds and wall art breaks the monotony, adding warmth and balance to the clinical palette. Subtle wooden details and soft LED lighting bring continuity and comfort to the operational space.


In contrast, the Amul Essence Mart on the upper floor embraces a lively, brand-forward aesthetic. Bold colour blocking, vibrant accents and clear product zoning appeal to the flourishing community of young bakers, home cooks and cafe owners.


This project elevates the status of the two businesses. It redefines the customer and staff experience across both domains, challenging the conventional notion that pharmaceutical spaces must be sterile and the retail must be chaotic. Together, the two levels form a cohesive commercial environment that harmonizes calm efficiency with expressive design—redefining what multi-program architecture can achieve when function and identity coexist with equal importance.


