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- Arth Design | Interior Design Studio
Arth Design is an interior design studio, crafting meaningful spaces - blending aesthetics, function and sustainability. crafting meaningful spaces अर्थपूर्ण स्थानों की शिल्पकारी crafting meaningful spaces अर्थपूर्ण स्थानों की शिल्पकारी At Arth Design our aim is to ‘Craft Meaningful Spaces’ that not only excel in aesthetics but also connect deeply with people. Every nook, curve and detail tells a story that evokes emotion and inspires. Our interior design philosophy fuses classic Indian craftsmanship with contemporary design sensibility, resulting in environments that are rich in warmth, culture and individuality. From elegant and sophisticated residences and dynamic commercial interiors to hospitality and experiential spaces, we design settings that uplift, inspire and honour thoughtful living. Know More 5+ years experience Estd. in 2021 Over 32+ ongoing and completed projects 1.15L + sqft designed and delivered Across 8+ cities crafting meaningful spaces अर्थपूर्ण स्थानों की शिल्पकारी At Arth Design, we believe in ‘Crafting Meaningful Spaces’ that go beyond aesthetics and connect deeply with people and places. Every corner, curve and detail tells a story: one that evokes emotion and inspires. Our interior design philosophy blends timeless Indian craftsmanship with contemporary design sensibilities, creating environments rich in warmth, culture and individuality. From elegant residences and dynamic commercial interiors to hospitality and experiential spaces, we design settings that uplift, inspire and celebrate thoughtful living. 5+ years experience Estd. in 2021 Over 32+ ongoing and completed projects 1.15L + sqft designed and delivered Across 8+ cities Know More featured works विशेष कार्य Our focus is to design every project that is more than just a space; we see it as a collaboration, a story and a reflection of the people who inhabit it. Our featured works highlight a spectrum of interior design aesthetics, from subdued minimalism to richly layered expressions of culture and craft. Each space is shaped with intention and context, blending character, materiality and emotion to create environments that are both visually timeless as well as lived in. Explore More MAC EXPERIENCE CENTRE Transforming window blinds into artistic elements within a thoughtful layout that engages, educates and enhances the buying experience View More MKSK Blending heritage and modern design, the space transforms traditional retail into an immersive and culturally rooted shopping experience View More STUDIO BLUKEY OFFICE An interior fit-out firm’s office featuring functional design, a neutral and raw material palette and vibrant soft furnishings for a balanced aesthetic View More JAIN RESIDENCE Balancing commercial and residential functions, screened from sun and traffic, using natural materials and colour accents for a functional, earthy and timeless home View More featured works विशेष कार्य Our focus is to design every project that is more than just a space; we see it as a collaboration, a story and a reflection of the people who inhabit it. Our featured works highlight a spectrum of interior design aesthetics, from subdued minimalism to richly layered expressions of culture and craft. Each space is shaped with intention and context, blending character, materiality and emotion to create environments that are both visually timeless as well as lived in. MAC EXPERIENCE CENTRE Transforming window blinds into artistic elements within a thoughtful layout that engages, educates and enhances the buying experience View More MKSK Blending heritage and modern design, the space transforms traditional retail into an immersive and culturally rooted shopping experience View More STUDIO BLUKEY OFFICE An interior fit-out firm’s office featuring functional design, a neutral and raw material palette and vibrant soft furnishings for a balanced aesthetic View More JAIN RESIDENCE Balancing commercial and residential functions, screened from sun and traffic, using natural materials and colour accents for a functional, earthy and timeless home View More Explore More publications & awards प्रकाशन एवं पुरस्कार The Architect's Diary MAC Blinds Experience Centre: Redefining renovation through warm and thoughtful interior design Read Article 23 Jun 2025 Design Essentia India Studio BluKey Office: A spatial brochure of efficiency, texture and brand identity Read Magazine 24 Aug 2025 AND Academy Best Design Tips for Aspiring Interior Designers in 2025 Watch Video 12 Apr 2024 Over the years, our work has exceeded client appreciation. It has received recognition from the leading design publications, business dailies and industry juries. This section showcases these media features and accolades that celebrate our commitment to craft, innovation and a client-centric design approach, as well as the ideals that shape and guide our journey. All Spotlights our process हमारी प्रक्रिया At Arth Design, we approach each project with a structured and considered methodology, ensuring that every space is not only aesthetically refined but also functionally sound. Rooted in clear communication, attention to detail, and a deep commitment to design excellence, the process unfolds through four thoughtful stages. BRIEFING The process starts with a detailed discussion to understand the client’s vision and spatial needs, shaping the foundation for a personalized, purposeful and context-specific design. DESIGN Based on the initial brief, we create concept proposals exploring layouts, materials and spatial feel, refined through presentations, drawings and 3D visuals to ensure it aligns with the client’s vision and functionality. administration Once the designs are finalised, we focus on execution through design-intent reviews, coordination with project stakeholders and timely clarifications as required on site. DOCUMENTING At project completion, we conduct thorough reviews, walkthroughs and quality checks to ensure design alignment, provide client guidance and carry out professional photoshoots to document the space. follow us फॉलो करें Stay connected with Arth Design for the latest interior design projects, creative insights and behind-the-scenes stories. Follow our journey, as we continue crafting inspiring spaces across India Load more _arthdesign_ Crafting meaningful spaces Led by : @jagnaniayush Based in Delhi | Serving across India follow us फॉलो करें Stay connected with Arth Design for the latest interior design projects, creative insights and behind-the-scenes stories. Follow our journey, as we continue crafting inspiring spaces across India. Load more _arthdesign_ Crafting meaningful spaces Led by : @jagnaniayush Based in Delhi | Serving across India contact us संपर्क करें Whether you’re planning a new project, exploring a collaboration, or simply curious about our work, feel free to get in touch. We’d love to hear from you. Get in Touch
- Get in Touch | Arth Design
Get in touch with Arth Design for collaborations, media features or career opportunities. Let’s connect to craft meaningful spaces together contact us संपर्क करें Need to get in touch with us ? Whether you're looking to collaborate, feature our work or join our team, just fill out the form and we are here to help and answer any questions you might have. We look forward to hearing from you. In the meantime, follow us on social media for the latest updates, inspiration, and more. Office Location : GK2, Delhi, India (by appointment only) First name* Last name Email* Phone Purpose of Enquiry* Purpose of Enquiry SUBMIT
- Manav Agency | Arth Design
A dual-level commercial project in Madhya Pradesh, that merges workspace efficiency with vibrant, brand-driven retail expression Manav Agency COMMERCIAL | MADHYA PRADESH Scope : Interiors + Facade (Consultancy) Area : 7500 sqft Status : Completed in 2023 Design Team : Ayush Jagnani, Nitika Bajaj, Utsav Agrawal Budget : Basic In the heart of the city stands a bold, contemporary structure that redefines the conventions of commercial interior design. This project seamlessly merges two distinct industries—pharmaceuticals and confectionery—within a single, vertically stacked footprint. The primary challenge was to meet strict regulatory and operational needs for pharmaceutical facilities with a lively retail experience to appeal to the younger, confectionery-loving crowd. The building’s exterior is a symmetrical vertical elevation with tall, vertical windows with sleek geometric lines, expressing order and rhythm. The lower levels are designated for Manav Agency, the pharmaceutical division while the upper floors welcome customers to Amul Essence Mart, a dynamic retail destination for baking essentials and gourmet goods. The pharmaceutical section on the lower level is a model of utilitarian grace. A space promoting swift operations and strict hygiene is created via the use of tiled floors, open-plan workstations, including frosted glass cabins and acoustic privacy panels, and an intelligent use of modular furniture. Subtle pops of green in blinds and wall art breaks the monotony, adding warmth and balance to the clinical palette. Subtle wooden details and soft LED lighting bring continuity and comfort to the operational space. In contrast, the Amul Essence Mart on the upper floor embraces a lively, brand-forward aesthetic. Bold colour blocking, vibrant accents and clear product zoning appeal to the flourishing community of young bakers, home cooks and cafe owners. This project elevates the status of the two businesses. It redefines the customer and staff experience across both domains, challenging the conventional notion that pharmaceutical spaces must be sterile and the retail must be chaotic. Together, the two levels form a cohesive commercial environment that harmonizes calm efficiency with expressive design—redefining what multi-program architecture can achieve when function and identity coexist with equal importance. SHARE Facebook LinkedIn X (Twitter) Copy link
- Joshi's Residence | Arth Design
A thoughtfully designed residence that blends warm materials, functional planning, and calm aesthetics to support comfortable, everyday family living. Joshi's Residence RESIDENTIAL | FARIDABAD Scope : Interiors (Consultancy) Area : 2400 sqft Status : Completed in 2022 Design Team : Ayush Jagnani, Shoaib Kamli, Utsav Agrawal Fitout : Antrix Construction Budget : Premium The site is a three-side open apartment located within a multi-building residential society in Faridabad, positioned on the 7th floor to take full advantage of its unobstructed surroundings. With sweeping views of the Aravalli green belt on one side and Surajkund on the other, the apartment benefits from abundant daylight and strong visual connections to the landscape. These views became a key design driver, informing both the planning strategy and the orientation of the principal living spaces. The client, a civil engineer and founder of a construction firm, brought a clear vision and a strong understanding of construction quality to the project. Having collaborated with several established design practices over the years, he aspired for a home rooted in a timeless Western aesthetic, one that balances elegance, comfort, and functionality. The brief called for interiors that felt refined yet understated, with an emphasis on proportion, materiality, and long-term livability for a family home. The design language is expressed through clean lines, subtle wall panelling, and a soft, neutral colour palette layered with muted accents. This approach lends the spaces a sense of quiet sophistication while allowing the architecture and natural light to take centre stage. Furniture and soft furnishings were carefully selected to enhance comfort and scale, ensuring the interiors remain warm and inviting rather than overtly formal. Custom-built elements and integrated storage solutions were designed to maintain visual clarity and spatial efficiency throughout the apartment. Material choices—ranging from natural stone surfaces to textured fabrics and matte finishes—reflect a thoughtful balance between durability and tactility. Overall, the residence is a calm, contemporary interpretation of Western residential design, shaped by its scenic context and the client’s discerning eye—resulting in a home that is both elegant and deeply functional. SHARE Facebook LinkedIn X (Twitter) Copy link
- Bhatt's Residence | Arth Design
A hilltop residence in Champawat that blends stone, wood and light to frame panoramic views and create a warm, timeless dialogue with the natural landscape Bhatt's Residence RESIDENTIAL | UTTRAKHAND Scope : Architecture (Consultancy) Area : 4500 sqft Status : Completed in 2022 Design Team : Ayush Jagnani, Shoaib Kamili, Utsav Agrawal Fitout : Antrix Construction Budget : Basic Located in the thick of the serene hills of Champawat, the residence is visualised to synchronise practical needs and an interconnection with nature. The architectural approach focuses on the site’s most alluring asset: the panoramic view of the expanse of hills and fields. The facade embraces large fenestrations and screening elements which seamlessly integrate the visual and the verdant surroundings, and openness and enclosure. The balcony, generously proportioned, simply furnished and oriented to soak in uninterrupted views, reflectively extends the interior. The breathtaking hill view is amplified through the use of exposed brick, lime-washed concrete and potted tropical plants. The staircase, unlike the convention, is reimagined as a sculptural centerpiece that elevates the spatial experience. Bathed in natural light which filters through the perforated concrete walls and vertical fenestration, it transforms circulation into an experience of light and movement. The green railings juxtapose raw concrete and textured block walls, offering a vibrant pop of colour that breaks the monotony and infuses the space with warmth and vibrancy. Balancing restraint and expression, the residence embodies a quiet modernity rooted in context—a home that feels both grounded in its setting and elevated in its design intent. SHARE Facebook LinkedIn X (Twitter) Copy link
- Design Process : Crafting the MAC Blinds Experience Centre | Arth Design Blog
An immersive Experience Centre redefining blinds as art — where design, material and brand storytelling converge to create a refined retail environment Design Process : Crafting the MAC Blinds Experience Centre Ayush Jagnani 4th January 2025 • 5 min read Since its inception in 1984, MAC Blinds has become India's premier manufacturer of window covering solutions. We were fortunate to be entrusted with this project. Upon receiving the project brief and understanding the site, we recognized a significant opportunity to unleash our design creativity, though it also presented certain challenges. We aimed to redefine blinds and window coverings as elements beyond mere functionality. Please keep this perspective in mind. The Excite Zone: The entrance areas were designated as this zone. Its primary function was to create strong focal points, leaving a lasting first impression of the products and encouraging users to explore further. The Engage Zone: The display areas fell within this zone. Its main purpose was to create interactive displays that not only showcased the products but also provided information and education on their various aspects. The Select Zone: The office and meeting spaces were categorized into this zone. The primary function was to establish small discussion areas where clients could be assisted by sales consultants in narrowing down and finalizing their selections. With the spatial layout finalized, our focus shifted to defining the aesthetic language of the space. Exploring a spectrum of design styles, we sought an approach that would harmonize with our concept note—positioning the coverings as art pieces. Clarity emerged as we returned to this vision, opting for a subdued architectural envelope. A muted palette and restrained materiality were employed to create a minimalist backdrop, ensuring the vibrant colors and intricate textures of the blinds could take center stage as the true focal elements. Even the signage was meticulously integrated as self-on-self built-in elements, reinforcing the cohesive and understated aesthetic. This deliberate restraint elevated the window coverings, allowing their rich hues and dynamic forms to transform the space into a curated gallery of design and functionality. MAC EXPERIENCE CENTRE Transforming window blinds into artistic element within a thoughtfully designed layout that engages, educates and facilitates purchases. View Project Related Projects : SHARE Facebook LinkedIn X (Twitter) Copy link We began by identifying key attributes central to the brand's identity: Clean, Smart, Modern, which reflect the brand's personality and extensive product range; Customer-Centric; Advanced Production Facility; High Quality; and Trustworthy, which constitute the brand's unique selling propositions. With these attributes in focus, we developed a concept note based on our initial idea: "The space adopts an immersive approach to the display of window blinds, presenting them as more than just functional tools. Customers experience the product as an art piece that can enhance any wall or space." This concept note guided us in dividing the space into three critical zones: Excite, Engage, and Select, marking the commencement of our design process.
- Proactive I | Arth Design
A podcast studio in Madhya Pradesh designed for creative flexibility, transforming a compact room into a versatile, multi-set recording space Proactive I COMMERCIAL | MADHYA PRADESH Scope : Interiors (Consultancy) Area : 400 sqft Status : Completed in 2023 Design Team : Ayush Jagnani, Utsav Agrawal Budget : Basic When the clients approached us with this project, their brief was simple—to design a podcast recording studio that would be flexible enough to support diverse content themes and audiences. Housed within a moderately-sized room within their existing facility, this project necessitated strategic spatial planning to optimise versatility with a compact footprint. This concept formed the basis for our design approach. We, as designers, often visualise all the surfaces uniting to form a single space. This perspective is exactly what we upturned in the process. The space was divided into four different and distinct walls. These four walls were looked at and uniquely treated as a standalone canvas, a unique visual story in itself. Three of these walls serve as a trio of interchangeable backdrops for shoots—one leans on soft, organic forms and soothing neutrals; another pops with retro-inspired graphics and hues of yellow and orange; and the third brings in contemporary geometry and muted monochromes. The fourth anchors a space with a minimalist tone for office purposes, serving as a workspace for editing and coordination. With three unique furniture setups styled across these walls, the brand unlocks a total of nine distinct studio setups. This approach enables exceptional and seamless versatility to various themes, topics, moods and format of the podcasts. Proactive I isn’t just a recording and podcast studio but a storytelling engine for an educational firm that promotes creativity. This space, through its interior, crafts a stage to support voices, ideas and stories that educate and inspire while maintaining visual richness and functional clarity. SHARE Facebook LinkedIn X (Twitter) Copy link
- FAQ | Arth Design
Find answers to your interior design questions with Arth Design. Learn about our process, services, timelines and how we craft meaningful spaces frequently asked questions (FAQ) अक्सर पूछे जाने वाले सवाल About the Studio Process Timelines Budget Costs Design Customization What does an interior design consultant do? Does Arth Design take up both residential and commercial projects? Which cities or regions does Arth Design serve?
- MKSK | Arth Design
An ethnic wear store in Madhya Pradesh, that combines cultural warmth, tactile materials and modern layout to enhance retail experience MKSK Store RETAIL | MADHYA PRADESH Scope : Interiors + Facade (Consultancy) Area : 2150 sqft Status : Completed in 2022 Design Team : Ayush Jagnani, Utsav Agrawal PMC : Studio Blukey Budget : Basic The brand, when they approached us, was operating a space which had a traditional ‘gaddi’ setup—one that had served them well but was now limiting their growth. They faced two key challenges: a lack of space and the need to redefine the store to attract the younger generation while retaining their loyal customer base. The brand is deeply rooted in its culture and traditions and poses a strong belief for it. These formed the basis for our approach. MKSK is a family-owned ethnic wear store established in 1980. The design intends to transform the conventional shopping experience into a modern retail narrative. The vision was to create an environment which aligns with contemporary brands and also preserves their rich heritage—appealing equally to long-time patrons and the new generation seeking style with cultural depth. The layout is organised into zones that balance product density and enhance customer interaction, seamlessly integrating cultural authenticity with modern elegance. The traditional over-the-counter and gaddi setups remain along the periphery to encourage strong interaction between the customers and staff, giving a sense of curated experience to the client. At the heart of the store is a screen serving dual purpose. Firstly, it strategically screens off the rear portion and creates a semi-enclosed space for curated and guided selections. Secondly, it doubles up as a display and makes for a unique backdrop. A combination of metal, teak and rattan, the screen brings material richness and contrast to the otherwise subdued architectural palette, allowing the vibrant textile hues to stand out. The racking system provides vertical and horizontal displays, allowing the sarees to be both hung and folded, showing a variety of texture, drapes and hues. This screen cum display element is further accentuated by the careful use of patterned flooring, a bold red ceiling pocket and handmade bamboo lamps, which add warmth and visual rhythm—completing the design that celebrates cultural identity through a modern retail lens. SHARE Facebook LinkedIn X (Twitter) Copy link
- Selected Works | Arth Design
Explore Arth Design’s portfolio of residential, commercial and retail interiors, crafting meaningful, functional and timeless spaces across India ALL COMMERCIAL RESIDENTIAL RETAIL OBJECTS MAC EXPERIENCE CENTRE Transforming window blinds into artistic elements within a thoughtful layout that engages, educates and enhances the buying experience VIEW PROJECT MKSK Blending heritage and modern design, the space transforms traditional retail into an immersive and culturally rooted shopping experience VIEW PROJECT STUDIO BLUKEY OFFICE An interior fit-out firm’s office featuring functional design, a neutral and raw material palette and vibrant soft furnishings for a balanced aesthetic VIEW PROJECT SENANI RESIDENCE Exploring the beauty of teak and rattan through bespoke furniture that balances rich material and texture with refined craftsmanship and form VIEW PROJECT JAIN RESIDENCE Balancing commercial and residential functions, screened from sun and traffic, using natural materials and colour accents for a functional, earthy and timeless home VIEW PROJECT JOSHI RESIDENCE A three-side open apartment designed in a refined Western style, blending elegant detailing, functional planning and panoramic views of the Aravallis VIEW PROJECT NAYAK RESIDENCE An earthy home in Madhya Pradesh, crafted with terracotta, courtyards and natural light to balance tradition, comfort and contemporary living VIEW PROJECT AJAY ELECTRONICS A modern retail interior that transforms shopping into an experience through visual merchandising, crafted details and spatial storytelling VIEW PROJECT MANAV AGENCY An innovative commercial interior that blends the efficiency of pharmaceutical design with the vibrancy of modern retail design VIEW PROJECT PROACTIVE I Where creativity meets adaptability: This studio redefines small-space design with interchangeable backdrops and ever-changing visual stories VIEW PROJECT BHATT RESIDENCE A hillside residence in Champawat, that blends raw materiality, light and landscape, designed to embrace nature through form and thoughtful detail VIEW PROJECT STUDIO BLUKEY OFFICE An interior fit-out firm’s office featuring functional design, a neutral and raw material palette and vibrant soft furnishings for a balanced aesthetic VIEW PROJECT MANAV AGENCY An innovative commercial interior that blends the efficiency of pharmaceutical design with the vibrancy of modern retail design VIEW PROJECT PROACTIVE I Where creativity meets adaptability: This studio redefines small-space design with interchangeable backdrops and ever-changing visual stories VIEW PROJECT SENANI RESIDENCE Exploring the beauty of teak and rattan through bespoke furniture that balances rich material and texture with refined craftsmanship and form VIEW PROJECT JAIN RESIDENCE Balancing commercial and residential functions, screened from sun and traffic, using natural materials and colour accents for a functional, earthy and timeless home VIEW PROJECT JOSHI RESIDENCE A three-side open apartment designed in a refined Western style, blending elegant detailing, functional planning and panoramic views of the Aravallis VIEW PROJECT NAYAK RESIDENCE An earthy home in Madhya Pradesh, crafted with terracotta, courtyards and natural light to balance tradition, comfort and contemporary living VIEW PROJECT BHATT RESIDENCE A hillside residence in Champawat, that blends raw materiality, light and landscape, designed to embrace nature through form and thoughtful detail VIEW PROJECT MAC EXPERIENCE CENTRE Transforming window blinds into artistic elements within a thoughtful layout that engages, educates and enhances the buying experience VIEW PROJECT MKSK Blending heritage and modern design, the space transforms traditional retail into an immersive and culturally rooted shopping experience VIEW PROJECT AJAY ELECTRONICS A modern retail interior that transforms shopping into an experience through visual merchandising, crafted details and spatial storytelling VIEW PROJECT MANAV AGENCY An innovative commercial interior that blends the efficiency of pharmaceutical design with the vibrancy of modern retail design VIEW PROJECT SENANI RESIDENCE Exploring the beauty of teak and rattan through bespoke furniture that balances rich material and texture with refined craftsmanship and form View More









